Cadbury World FREE To Visit For Merlin Annual Pass Holders!

Cadbury World Is Now Available To Merlin Annual Pass Holders For FREE!

Cadbury World (based just outside Birmingham) is now available for Merlin Annual Pass holders to visit for FREE as as part of the line up of attractions they can visit with their annual pass.

The move to add the attraction to the pass holder line up was revealed yesterday (07/09/2023) by Merlin Entertainments who began operating Cadbury World in early 2023.

Pass holders now wishing to visit can prebook slots through Merlin Annual Pass’ newly created prebook portal which the company also launched earlier this week as well.

Pass holders also have the chance to bag themselves a tasty little discount of up to 20% at Cadbury World too using their annual pass.

The addition of the iconic family attraction comes as the latest acquisition by Merlin Entertainments’ to ever expanding portfolio of global visitor attractions.

Merlin have however held a a long standing business partnership with Cadbury prior to the attraction’s takeover & have sold the British confectionery brand’s produce throughout it’s many different theme parks and attractions here in the UK for quite some time.

Alton Towers’ Cadbury suite at the resort’s onsite hotel stands testament to this partnership, as does Cadbury’s long standing presence within the park.

Cadbury World Is now included at no additional cost for Merlin Annual Passholder to enjoy! -*Image Credit; Cadbury World

Cadbury World itself first opened to the public back in August of 1990 and has been a firm fan favourite of many families and children growing up here in the UK over the years.

The attraction features a full array of different experiences ranging from interactive learning experiences to museum style galleries and even a choctastic dark ride themed around the world of Cadburys.

It’s also believed that Merlin Entertainments have further aspirations to expand the attraction with more new rides and attractions in the years ahead and this would only further grow the popularity of Cadbury World as a whole.

Overall, the addition of Cadbury World to Merlin Annual Pass is a fantastic move and we look forward to seeing what the future holds for this delicious family attraction in the years that follow.